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	<title>Comments on: Learning from Obama&#8217;s Campaign</title>
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	<description>Bridging the digital divide.</description>
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		<title>By: Marcia Canady</title>
		<link>http://sparkt.org/discuss/learning-from-obamas-campaign/comment-page-1/#comment-10</link>
		<dc:creator>Marcia Canady</dc:creator>
		<pubDate>Thu, 04 Dec 2008 22:54:47 +0000</pubDate>
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		<description>2media just launched LuxuryRealEstate4Charity.com in Southern California using the same marketing tools that Obama used.

Luxury Real Estate Agents can now use all of the social media tools available to sell properties online.  

Agents can create a profile  and upload property videos to the site.  Every video is linked to the agent profile.

Agents can use these videos as a marketing tool. They  (and users) can share these videos by sending them out via email, posting them to a blog, Facebook, Twiter etc. and embedding them on the agent&#039;s website.

When a property is purchased, the agent/seller donates a portion of the real estate transaction fees to the Habitat for Humanity Affiliate in the community where the home resides.

When a donation is made, the Habitat Affliate documents the contribution by highlighting the agent and the famillies who benefit.  This video is posted on LuxuryRealEstate4Charity.com.

2media is implementing an extensive PR &amp; Marketing Campaign to drive the affluent buyer to the site.  

It&#039;s a Win/Win for everyone. Habitat benefits from donations, agents reach the affluent market online with video and the buyer feels good about purchasing a luxury property.

In this competitive market, agents need a really good online marketing program to sell their properties.</description>
		<content:encoded><![CDATA[<p>2media just launched LuxuryRealEstate4Charity.com in Southern California using the same marketing tools that Obama used.</p>
<p>Luxury Real Estate Agents can now use all of the social media tools available to sell properties online.  </p>
<p>Agents can create a profile  and upload property videos to the site.  Every video is linked to the agent profile.</p>
<p>Agents can use these videos as a marketing tool. They  (and users) can share these videos by sending them out via email, posting them to a blog, Facebook, Twiter etc. and embedding them on the agent&#8217;s website.</p>
<p>When a property is purchased, the agent/seller donates a portion of the real estate transaction fees to the Habitat for Humanity Affiliate in the community where the home resides.</p>
<p>When a donation is made, the Habitat Affliate documents the contribution by highlighting the agent and the famillies who benefit.  This video is posted on LuxuryRealEstate4Charity.com.</p>
<p>2media is implementing an extensive PR &amp; Marketing Campaign to drive the affluent buyer to the site.  </p>
<p>It&#8217;s a Win/Win for everyone. Habitat benefits from donations, agents reach the affluent market online with video and the buyer feels good about purchasing a luxury property.</p>
<p>In this competitive market, agents need a really good online marketing program to sell their properties.</p>
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